Work

Lattice

VP of Marketing. Joined Lattice as the 3rd employee and 1st marketer. Scaled Lattice from seed to 1,850 customers like Slack and Pinterest.

A few of my favorite projects:

Shoutout to the amazing Lattice Marketing team who helps make everything below happen. Join us -> 

‍Resources for Humans Community
Slack community and newsletter featuring 9,000+ members

RFH Interviews
‍Podcast and Web Series featuring leaders from Stripe, Box, and Reddit

RfH Virtual
Virtual Conference with 16,000+ RSVPs

RfH Live 
Industry and customer conference in SF. Watch the recap video

Outdoor ads:
‍We've run a few different campaigns

• Invest In Your People, Not Crypto (2017)
• How was your last performance review? (2018)
• People using Lattice (2019)
• New York Managers  (2019)

2019 Brand Redesign: Launched a new visual style (shoutout Luc)and positioning.

The Manager's Journey: Lattice's first commercial shot by the amazing Jason Harper

Customer LIfecycle No Code Solutions: Made a bunch of tools with Webflow that we use across the customer lifecycle: Lattice University, Change Management Hub, and Partner Portal.

Blue State Digital

Worked my way up on the accounts team to Account Director. Ended up moving to California to manage the company's work with Google

A few of my favorite projects:.

Google Fiber Launches: Managed marketing campaigns for city launches around the country and did some fun things along the way - Painted vans, gave away t-shirts and #FiberIsComing.

Google Take Action: Grew and managed an advocacy community of 6+ million internet evangelists. Passed a white house petition, worked a couple times with the Father of the Internet, Vint Cerf, and fought for privacy rights, net neutrality and more.

Google for Entrepreneurs: Created campaigns and programs to engage Google's startup partner ecosystem.

California Hospital Association: Launched and developed a  community of 250k+ Californians who fought for healthcare rights.